Networking Part 2

On Wednesday, April 20th, I visited the career center for another walk in appointment. I got to meet with Meghan again which was nice because she already knew the basics about me and my major so we didn’t have to go over them again. During this meeting, I asked about experience after graduation. A lot of my job experience isn’t necessarily relevant to what I want to do later in life.

Meghan made a good suggestion of having on valuable experience per semester and then by the time you graduate you have 6-8 experiences that you can put on your resume. She said they don’t all have to be jobs that you work at 20+ hours a week, they can be volunteer experience or other things like that. I asked about  certifications in programs such as the Adobe Suite and she said that would be great to put on a resume, but also even if you aren’t certified, you can list that you have experience with them or learn more through things such as YouTube tutorials and list that you self taught yourself. She also recommend that I list that I made my own website and have photography clients. She said that at lot of the administrative aspects of my photography are relevant to Ad and PR.

At the end of my visit, Meghan set me up with the career advisor that specifically works with Ad and PR students. I have a meeting with Lisa scheduled for May 11 at 1 pm. I plan to talk with Lisa about ways to build my portfolio to include sample from both my photography as well as my advertising work and present it in a unique and interesting way. After setting up a meeting Meghan was in a rush to get to her next meeting so I didn’t have a chance to get a selfie with her, but I took a selfie with the poster outside the career center and took a picture of my appointment card for May 11 as well as Meghan’s business card as shown below.

Karwoski, O. (20 April 2016) Career Center Vist. [Photograph]
Karwoski, O. (20 April 2016) Career Center Selfie. [Photograph]



Career Center Vist

Career Center Selfie
Karwoski, O. (13 April 2016) Career Center. [Personal Photograph.]
On Wednesday, April 13, I went to the career center for a walk in appointment. Before this class, I wasn’t even aware we had a career center with free advising on campus. I met with Meghan and we talked about resumes. Currently, my resume is just a simple word template resume but with my fields, I want to make my resume make me stand out to employers. We talked about use InDesign to great a resume that can show off my skills with the software as well as looking clean and presented nicely.

My next question was about experience from during high school, Meghan told me this is very person dependent because of other experience you may that that is more recent but also how relevant the older experience is. For example, she suggested I keep high school yearbook as a bullet point but take of a job that I had my sophomore year because it was awhile ago and I have newer and more relevant experience.

We also briefly talked about cover letters and how these should not just be a summary of your resume, but rather you should do some research about the specific company and talk about how your experience and skills would be a valuable asset to them.

When I left, she gave me a packet with information on what type of things to include in a resume. One thing that she said may be valuable for me would be to include a section with relevant course work, which I hadn’t considered before. She suggested I make a resume that shows a little more of my creativity and adds some of the elements we discussed to bring back in to meet with the person who deals specifically with advertising students. Over all, this meeting was very helpful and I plan to go back.


Dream Job

Screen Shot 2016-03-27 at 21.43.33
Karwoski, O. (2016, March 27) Indeed. [Screenshot]
As an assignment for my CAP 105 class, we looked up jobs that we may be interested to see what kind of experience or qualifications companies require in regards to technology. I used Indeed to search for jobs. If you like on the title for each position, it will take you to the link to the specific posting. Below are my findings.

Content Specialist for Crain Communication Inc.

  • 5+ experience in digital content creation
  • Current with Search Engine Optimization, social media, social adverting and Internet marketing industry trends and best practices
  • Broad understanding of tradition and new media
  • High curiosity quotient in latest marketing and design site, trends and tools.

Manager of Digital Communications for DTE Energy

  • 7+ years of experience in employee communications
  • Previous experience in digital communication and social media marketing
  • Strong knowledge of digital and social media marketing strategies, tactic and platforms, as well as web content strategic planning
  • Experience with web tools such as HTML, CSS, JavaScript, Content Management Systems, WordPress (yay!), SEO, and social media tools.

Marketing & Advertising Manager for ERIE Construction 

  • History of sales, marketing or advertising – with track record of success
  • 1 year experience in marketing, sales or lead generation

Social Media Intern for Modern Content Inc. 

  • Knowledge of Excel
  • Major social channels required
  • Photoshop and/or WordPress (or any HTML talents would be a plus

Social Media Manager for Vivid Visual Solutions

  • Scheduling posts using Hootsuite
  • Creating marketing reports
  • Creating and maintaining social media accounts
  • Filter and reply to blog comments

I was a little shocked at many of the jobs, including other ones I didn’t post about, required more than three years of experience. I understand the importance of internships during college, but it is unlikely I will leave college with over a year of experience in the fields companies are asking for. This makes me think I may have to settle for a job that may not be my first choice in order to gain more experience. But on the other hand, I also realized how many of the aspects touch on in this class  popped up in the qualification list such as Hootsuite, WordPress, SEO, Photoshop, etc. Overall, this assignment was eye opening to my job expectations before and after graduation.